
MORRIS, a leading marker specialist, has established a local subsidiary in India as part of its strategy to expand global operations through production automation and supply chain enhancement.
The new subsidiary, located in Kolkata, is currently undergoing pilot operations and is expected to serve as both a gateway to the Indian market and a key global production hub for MORRIS.
The facility will play a central role in improving manufacturing efficiency. MORRIS plans to internalize the production of key components such as ink, nibs, and filters, while implementing a fully automated production system to enhance both product quality and operational productivity.
Through this initiative, the company aims to establish a large-scale manufacturing foundation and strengthen price competitiveness through localized production.
MORRIS has continued to build its market competitiveness around its patented JUSTCLICK technology, featuring an automatic sealing mechanism in a retractable marker format. The company also highlighted its ability to independently develop and manage the entire process—from product planning to manufacturing equipment—as a key differentiator.
With the establishment of its Indian subsidiary, MORRIS plans to accelerate its expansion into overseas markets while further advancing its global manufacturing and supply network.
A MORRIS representative stated, “Our Indian subsidiary will serve as a strategically important base for both production and supply operations. Through an automation-driven manufacturing system, we will continue strengthening our competitiveness in the global market.”
Source: Daily Economy Korea